Marketing and Communications
You know communicating with internal and external stakeholders is important—but where do you begin and what messages matter most?
It’s no mystery that effective communication is essential to educational success, but that doesn’t mean it’s easy. Whether you’re preparing to launch a new large-scale initiative, building a campaign to attract and retain students and staff, or engaging your community, it’s important to make sure your approach meets your audience where they are.
We help school systems engage in a discovery process that begins with the end in mind. Together, we’ll identify objectives and success measures that inform the development of an integrated communications and change leadership strategy to:
Communications Success Planning
Through our collaborative approach, we help districts reflect on communications effectiveness. We partner with you to identify strengths and opportunities for improvement to manage risk and grow buy-in through high levels of engagement.
Branding and Messaging
How do you present your school system in ways that reflect your culture and strategic vision? We help schools design a brand experience—with the right messages and visuals—to move from awareness to understanding.
When you walk into a room with employees who are fully engaged, you can feel the positive energy. We can help you communicate with your staff, gather feedback, guide them through change, and engage them in ways that create a learner-centered environment that ensures success for all.
Community engagement starts with listening. We strategize with you to build trust within your community and bring together diverse groups for a common goal: student success.
Need help planning professional learning events for educators and others in your school community? Not sure why, when, and how to utilize channels, such as websites, social media, events, surveys, and newsletters? Need help designing compelling information to share with your community? We can help behind the scenes when you need a partner or extra hands.